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Written by Adavik Shukla
Jul 6, 2024
3 Key Strategies to Bridge the Digital Skills Gap
In digital economies across the world, the demand for digital skills exceeds the available skilled workforce. This means that there’s a distinct and growing skills gap between the talent that’s out there and what employers need.
The widespread adoption of artificial intelligence (AI) is now increasing that skills gap, as people struggle to stay up to date on the latest AI skills. A recent survey with our members found that 54% of marketers believe the current level of AI skills on their team is low. In fact, 40% have not implemented any AI-driven initiatives in their business.
So what do these results mean?
In digital economies across the world, the demand for digital skills exceeds the available skilled workforce. This means that there’s a distinct and growing skills gap between the talent that’s out there and what employers need.
The widespread adoption of artificial intelligence (AI) is now increasing that skills gap, as people struggle to stay up to date on the latest AI skills. A recent survey with our members found that 54% of marketers believe the current level of AI skills on their team is low. In fact, 40% have not implemented any AI-driven initiatives in their business.